‘Social platforms want to act like broadcasters’: Candid thoughts of European video creators

‘Social platforms want to act like broadcasters’: Candid thoughts of European video creators

4 de junho de 2019
Última atualização: 4 de junho de 2019
Helio Gama Neto

DIGIDAY – 04/06/2019

Jessica Davies and Lucinda Southern

When it comes to creating video for social platforms like YouTube and Facebook, publishers feel stuck between a rock and a hard place. These platforms want premium-like quality video content, but audiences just aren’t looking for that kind of content in those environments, publishers have argued.

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Helio Gama Neto