How Time is building out franchises like the Time 100

How Time is building out franchises like the Time 100

25 de novembro de 2019
Última atualização: 25 de novembro de 2019
Helio Gama Neto

DIGIDAY – 25/11/2019

Kayleigh Barber

Time spent 2019 growing out its “accolades” franchises — think the Time 100 — and is now positioning its business model around the additional sponsorship and consumer revenue streams that these awards programs allow for, including events, e-commerce, awards submissions and licensing.

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