Why Are Brand Marketers Investing in Magazines?

Why Are Brand Marketers Investing in Magazines?

8 de agosto de 2019
Última atualização: 8 de agosto de 2019
Helio Gama Neto

FOLIO. – 06/08/2019

Kayleigh Barber

While print isn’t always the answer, retailers and consumer brands are finding new value in an old medium.

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend.

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Helio Gama Neto