'Monocle' Opens First Retail Airport Store
MEDIA POST – 27/08/2019
Global affairs and lifestyle magazine brand Monocle has opened its first travel retail store, in the Hong Kong International Airport.
The 190-square meter shop is the first in a rollout of airport-based outposts for Monocle. The stores will sell books, magazines, newspapers, travel accessories and other Monocle products also available on its online shop.
“Airport news and shop formats have not been keeping pace with the retail industry in general, and this debut seeks to raise the game for both the print industry and customers,” stated Tyler Brûlé, editor-in-chief-founder-chairman of Monocle.